All Resources
Here you can access Beach Safety Campaign assets, Leave Only Footprint Campaign Assets, and more to help in running your business and developing your own marketing strategy.
Campaign Assets
Beach Safe Campaign Assets
Beach Safe Materials
Leave Only Footprints Campaign Assets
Beach Safe and Leave Only Footprints Material Request
Fly Alabama's Beaches Collateral
2024 Annual Report
2025 Marketing Plan
Presentations
Annual Tourism Summit, February 2025
Presentations:
- Destination & Marketing Update, Crystal Hinds, Gulf Shores & Orange Beach Tourism
- 2025 Travel Booking Trends & Predictions, Taylor Berry, Key Data
- Top 4 2025 Marketing Predictions You Need to Know, Matt Clement, Madden Media
- Sports & Meetings Update, Michelle Russ, Alabama’s Beaches Sports & Events
- Direct Flight + Airport Update, Jesse Fosnaugh, Gulf Shores International Airport
- Social Media Advertising and Content Trends, Stephanie May, Compass Media
Videos:
GSOBT Sales & Marketing Square Table, October 2024
- Alabama's Beaches Brand Reveal
- 2023-2024 Economic Impact of Tourism in Alabama's Beaches
- Alabama's Beaches Local Dining Video
- Alabama's Beaches Family Video
- Alabama's Beaches Ecotourism Video
- Alabama's Beaches Meetings Video
- Alabama's Beaches Sports & Events Video
First Friday Forum, September 2024
- Tourism's Impact - Beth Gendler
- Alabama's Beaches Brand Reveal
- 2023-2024 Economic Impact of Tourism in Alabama's Beaches
GSOBT Tourism Summit, February 2024
- Tourism's Impact - Beth Gendler
- 2023 Economic Impact of Tourism in Alabama's Beaches
-
Sports Tourism Facility Update - Michelle Russ
-
Marketing Planning & Initiatives - Todd Walton
-
12 Laws of AI - Matt Clement
Research
Winter 2021-22 Visitor Profile
Spring 2022 Visitor Profile
Summer 2022 Visitor Profile
Fall 2022 Visitor Profile
Travel Sentiment Study
Fall 2023 Tourism's Impact
Meeting Notes